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Rob Fitzpatrick

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Nastassiaцитирапреди 2 години
Mom was unable to lie to us because we never talked about our idea.

That’s kind of weird, right? We find out if people care about what we’re doing by never mentioning it. Instead, we talk about them and their lives.
Nastassiaцитирапреди 2 години
People know what their problems are, but they don’t know how to solve those problems.
Nastassiaцитирапреди 2 години
The Mom Test:

Talk about their life instead of your idea
Ask about specifics in the past instead of generics or opinions about the future
Talk less and listen more
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