Summary: The Power of Habit

Identify and isolate what cues your habit at present – cut through the background noise and clarify what triggers your routine. There are in practice only five possibilities:
Location – Where are you when you feel the urge to start your routine?
Time – Does your habit kick in at much the same time every day? Why is that?
Emotional state – Are you bored or something else when that habit kicks in?
Other people – Who else is around when you feel the urge to do what you do?
Another action – Does doing something else feed the urge and act as a trigger?
Once you've figured out your habit loop you can reengineer it – you can change to a better routine whenever that cue comes along. You can come up with a routine which delivers the reward you crave in a more productive way. Remember the formula for a habit: When I see a CUE, I will do a ROUTINE in order to get the REWARD I crave. Keep the cue and the reward the same but swap out the old routine for a new and improved routine.
“If you believe you can change – if you make it a habit – the change becomes real. This is the real power of habit: the insight that your habits are what you choose them to be. Once that choice occurs – and becomes automatic – it's not only real, it starts to seem inevitable.”
- Charles Duhigg

You'll then turn right after entering the store – so this is where the retailer will put their most profitable products they hope you will buy on impulse.
Cereals will be shelved out of alphabetical order and in a random sequence in order to get you to linger longer and look at a wider selection

The first thing you will see will be fruit and vegetables. Marketers know if you load up on healthy stuff at the start of your shopping spree, you'll be more likely to buy expensive treats later on because you feel like you've earned them.

first, Hopkins was reluctant to get involved.