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Brian Tracy

Sales Management (The Brian Tracy Success Library)

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The job of the sales manager is to recruit, manage, and motivate a top team of high-performing sales professionals. This book shows you how to do it. World-renowned sales expert Brian Tracy has spent decades studying what sets the most successful sales managers and professionals apart from the rest-and now in this pocket-sized guide, he distills these simple but powerful strategies. Readers will discover the six key characteristics of a winning sales team and learn how to: Select and recruit sales champions * Start them off on the right foot * Establish clear objectives * Determine a sales plan * Inspire singleness of purpose * Demonstrate respect and appreciation * Motivate people with the right incentives * Boost their self-concept to boost revenue * Develop winners through continuous coaching and training * Brainstorm sales solutions * Measure results * Conduct game-changing performance reviews * Discipline effectively * De-hire poor performers *Lead by example A compact but essential resource, Sales Management will help readers increase the effectiveness of their sales force, improve their bottom line, and advance their own career and satisfaction in the process.
Тази книга не е налична в момента
116 печатни страници
Оригинална публикация
2015
Година на публикуване
2015
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Впечатления

  • Nikolay Khokhlovсподели впечатлениепреди 5 години
    👍Струва си да се прочете
    💡Научих много
    🎯Струва си

    Short, on point

  • Vadim Liuсподели впечатлениепреди 7 години
    👍Струва си да се прочете

    Good read in general for management, not only sales

Цитати

  • Yulia Ogorodnikovaцитирапреди 5 години
    Zig Ziglar said, “If you will be hard on yourself, life will be easy on you. But if you insist on being easy on yourself, life is going to be very hard on you.”
  • Yulia Ogorodnikovaцитирапреди 5 години
    There are seven key result areas in selling, plus one additional area:

    1. Prospecting
    2. Establishing rapport and trust
    3. Identifying needs accurately
    4. Presenting persuasively
    5. Answering objections effectively
    6. Closing the sale
    7. Getting resales and referrals
  • Yulia Ogorodnikovaцитирапреди 5 години
    Dependence needs are satisfied when people feel that they are a part of something that is bigger than themselves. They are parts of a company or organization. They belong to it, and it belongs to them. This is why the more time you spend telling people what is going on in the company, and including them

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