Wayne Greene

From Product Management To Product Leadership

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From Product Management to Product Leadership: The Advanced Use Cases takes on the critical organization role of Product Management with forwards by product and service leaders Flint Brenton, Rodrigo Flores and Dan Cohen. Building upon Silicon Valley lessons in leading Product Management organizations, the book’s narrative reveals the hidden thinking that links business strategy to its successful execution. The book is organized into 5 chapters including:  Advanced Thinking in Product Management, The Leadership Challenge in External Interactions, Leading with Technology and Channel Partners, Mergers and Acquisitions — The Product Angle and Product Portfolio Management, and How to Achieve Long Term Success. The reader will gain from several experts in the field, as they recall successes, challenges, opportunities, and pitfalls they have experienced and witnessed in their collective experiences. From exploring business philosophy to gleaning pragmatic tips, readers will experience a novel approach as they hone their product leadership skills.
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180 печатни страници
Оригинална публикация
2018
Година на публикуване
2018
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Цитати

  • Marina Efremovaцитирапреди 3 години
    Many want to be product managers, but few take the time to think larger than the actual product in the shrink wrap. Be a product leader. Make a difference to customers, partners, compatriots, stakeholders, and the shareholders.
  • Marina Efremovaцитирапреди 3 години
    if every enterprise is a digital enterprise, we, as an industry, are going to have to elevate our understanding of the product management role. We need the advanced version of the function. One that can determine how to sequence development, because being early is the same as being wrong. One that can not only build products, but also terminate products. One who know how to say no to noisy customer or executive. One that can form and coach a team, because product management is a team sport.
  • Yulia Kovtanyukцитирапреди 3 години
    still in use [legacy functionality cannot easily be replaced without large up front costs], or engineering won’t let go of the product and resources working on them. The list of reasons could go on for quite a while

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