Measuring the Impact of IT

Mike Rodgers (LinkedIn) is the chief strategy and information officer for Pilot Flying J, the largest operator of travel centers and travel plazas in North America. Mike is responsible for the enterprise technology and digital transformation that is making the Pilot Flying J app one of the most useful on the market for customers. Whether it’s automating fuel payments or making shower reservations simple and quick, Pilot Flying J’s app has been making the lives of truck drivers more efficient than ever before. He talks about that and more on this special episode of IT Visionaries that was recorded live at MuleSoftCONNECT Atlanta with guest host Vidya Peters, the CMO of MuleSoft.
IT Visionaries is brought to you by The Lightning Platform by Salesforce. The Lightning Platform is a leading cloud platform that makes building AI-powered apps faster and easier. With Salesforce, now everyone is empowered to build apps for their organization! Learn more at salesforce.com/buildmobileapps.
Salesforce and MIT recently teamed up to create a whitepaper exploring what happens when AI meets CRM.

Read: AI Meets CRM: An MIT Tech Review Whitepaper
Articulating the business impact of IT can be challenging. However, successful digital transformation today requires a tight alignment between business and IT leaders. To explore ways that you can structure, calculate and articulate the business value of your IT initiatives, check out MuleSoft’s new whitepaper: How to articulate the value of integration.